Product Description
This book explains in clear language how mobile technology can be put to use by companies to gain competitive advantage. As it stands today, the most important part of the workforce-those standing in front of customers- have no way of accessing critical information when and where they need it. The result is a lot of inefficiency and lost opportunities. Mobile technology alleviates this problem by enabling mobile professionals to access their company’s information through small computing devices. The result is friction free sales and services. This book explains how the mobile paradigm came about, where it is going, and what is possible today. It explains how to evaluate where it makes sense for your business -and where it does not. The book introduces a methodology for reengineering your business processes through mobility. Brans explains the anatomy of a mobile solution, going into details on portable computing devices, wireless network technologies, wireless application gateways, enterprise applications, and wireless security.
The book is a comrehenive guide to today’s mobile market and how it applies to the enterprise. The book covers topic on the network, applications, the devices, what to expect and more. Pat explains the details in simple terms that are interesting enough for the most technically savvy and those who come solely from the business side. Anyone thinking of implementing a mobile solution must read this book!
Amazon User Rating: 5 / 5
This book is by far more than just a comprehensive collection of facts and figures. The author, having a no fear approach to technology, never looses sight of the business aspects. His understanding of mobility manifests itself not only in the awareness of tools, but rather in his holistic approach to make mobile technology work for you and your enterprise without having to reengineer your business processes.
Hence, anyone who feels the urge to implement mobile solutions in their business should first consult this book… or just spend a few thousand on consultancy. Your choice.
Amazon User Rating: 5 / 5
If you want to increase the effectiveness of your workforce, this is a must read book. The concepts are clearly laid out and it is written in an easy to understand language, explaining all the mobility buzzwords in laymans terms.
After reading this book I feel confident about talking to the vendors and consultants with all the latest solutions. A worthwhile investment for any manager with responsibility for field based sales people or service engineers.
Amazon User Rating: 5 / 5
Finally, a comprehensive book that clarifies everything you need to consider if you are selecting, implementing or project managing a mobile solution. All the jargon is clearly explained and the examples are extremely helpful for those who want to build a business case.
Amazon User Rating: 5 / 5
This is a very good, very practical book. I found it to be a valuable business tool, showing you how to identify the parts of your business that should be mobilised, and then offering an almost a step by step guide on how to do it. Most importantly, it also tells you how to measure the results.
I highly recommend this to anyone wanting to implement mobile and wireless technologies in their business.
Amazon User Rating: 5 / 5